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Skin First

Minimal skincare for maximum benefits.

Our mission is to make skincare a part of our evolving and modern part of health and wellness. Skin is the largest organ in the human body, it is imperative to nourish and nurture it as you would the rest of your body and mind. We invite you to experience the unique beauty of nature and science brought together in Pura H&W skincare products.

Science marries nature​

Our scientists have learned that CBD improves skin’s natural cell function and aids in the appearance of more youthful-looking skin. Our formulation of skin care products features CBD sourced from sustainable and responsible practices.

We implement scientific practices to formulate our skincare products utilizing CBD as the novel ingredient and combine other natural ingredients. Resulting in products that nourish, rejuvenate your skin, and regulates oil production.

Simple but great​

We bring the raw elements from the earth to your skin that you see and feel. Our products are THC Free, use CBD as the key ingredient, include other natural active ingredients, and are dermatologist tested.

Conscientious

We are the first topical CDB line with cosmetic studies completed in a clinical setting. We understand skin, we know how to care for it, and formulate products that are cruelty-free and vegan.

Science marries nature

Our scientists have learned that CBD improves skin’s natural cell function and aids in the appearance of more youthful-looking skin. Our formulation of skin care products features CBD sourced from sustainable and responsible practices.

We implement scientific practices to formulate our skincare products utilizing CBD as the novel ingredient and combine other natural ingredients. Resulting in products that nourish, rejuvenate your skin, and regulates oil production.

Simple but great

We bring the raw elements from the earth to your skin that you see and feel. Our products are THC Free, use CBD as the key ingredient, include other natural active ingredients, and are dermatologist tested.

Conscientious

We are the first topical CDB line with cosmetic studies completed in a clinical setting. We understand skin, we know how to care for it, and formulate products that are cruelty-free and vegan.